Esper

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Industry

Brand Identity & Creative Direction

Key Areas

Brand Positioning Creative Direction Typography Systems Campaign Identity Fashion Storytelling

Year

2026

ESPER is a concept-led streetwear identity exploring themes of perception, psychic phenomena, and contemporary visual culture through fashion graphics and storytelling. The project combined apparel graphics, typography, and campaign visuals to create a cohesive brand identity inspired by underground culture, music, and streetwear design. Led creative direction across visual research, moodboarding, typography, and graphic development to build a distinct visual language across apparel, digital media, and campaign outputs.

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